60-day content calendar: plan two months of posts in one sitting
A content calendar only works if it also schedules the work behind the posts: ideas, drafts, designs and reviews. This plan puts the production days on the calendar next to the publish dates.
- Timeline
- 60 days
- Sample plan
- 4 phases, 16 tasks
- Made for
- Solopreneurs, freelancers and small teams who post on social media and keep running out of ideas.
Free to start with Google sign-in. The free plan includes one AI project generation.
The plan at a glance
A sample structure to start from. When you build it in ScatterFlow, the AI adapts phases, tasks and dates to your own details.
1Strategy
Days 1-3- Set one goal for the 60 days, for example newsletter signups instead of just more reach
- Choose 2 to 3 platforms you can actually keep up with
- Define 4 recurring themes
- Decide your posting frequency per platform
2Idea bank
Days 4-7- Brain-dump 40 post ideas
- Sort them into themes and formats
- Mark the 10 strongest as must-publish
- Add fixed dates: launches, holidays, events
3Batch production
Days 8-14, then every two weeks- Write the captions for the next two weeks
- Design the visuals for the next two weeks
- Schedule the posts
- Repeat for each following fortnight
4Publish and review
Days 15-60- Publish and reply to comments daily
- Run a 15-minute review of top and bottom posts every week
- Swap out weak themes around day 30
- On day 60, summarize the results and plan the next cycle
What depends on what
Plans break when one slipped date quietly pushes everything after it. These are the links that matter here.
- Themes come before the idea bank, otherwise the ideas have nothing to be sorted into.
- Captions come before visuals when the text drives the design.
- Scheduling a post depends on its caption and visual being finished.
How ScatterFlow helps
One plan, six views
Checklist, calendar, timeline, flow chart, kanban and workspace all show the same plan, so you never copy tasks between tools.
Dependencies move together
Reschedule one task and the tasks that depend on it can shift with it. The timeline shows the critical path.
AI writes the first draft
Describe your goal in a sentence. ScatterFlow asks a few questions and builds phases, tasks and deadlines you then adjust.
Dates where you already look
Your dated tasks can sync to Google Calendar, on every plan.
Common mistakes to avoid
- Planning the posts but not the production time they need.
- Choosing four platforms and doing all of them badly.
- Never reviewing, so the calendar keeps repeating what doesn't work.
Frequently asked questions
How far ahead should I plan content?
Sixty days gives you enough runway to see patterns without locking you into content that goes stale. Plan the next two weeks in detail and keep the later weeks as themes you can adjust.
Can I see the calendar in Google Calendar?
Yes. On every plan your dated tasks can sync to Google Calendar, so production days and publish dates appear next to your other commitments.
Turn this into your own plan
Describe your goal in a sentence and ScatterFlow builds your checklist, calendar, timeline and flow chart.
More use cases
Not sure what to plan yet? Try the free project idea generator.